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Many consumers consider selling their home directly but eventually turn to REALTORS?. Smart home sellers realize they need the expertise in pricing their home, making connections with REALTORS? working with buyers, arranging and staffing open houses, and coordinating with other professionals in the sales process.

Only about half of all real estate agents are REALTORS? -- the top half, in our not-so-humble opinion. REALTORS? work independently, for small agencies, or for large brokerages. They help people buy and sell residential or commercial properties, vacation homes, and land; they conduct appraisals; they operate in the United States and in other countries; some specialize in auctions; and others are buyer''s representatives.

Smart home sellers realize they need the expertise of a REALTOR? in the sales process. And only REALTORS?, who are members of the National Association of REALTORS?, follow a time-tested Code of Ethics, where other real estate licensees may not.

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